Thursday, April 2, 2009

TV Viewing Reigns Supreme


The Council for Research Excellence, created by the Nielsen Company, released a study that monitored 350 people's media viewing behavior over a period 952 days and found that despite popular opinion that TV viewing is on the decline, TV still remains the overwhelmingly top medium for video viewing, across age groups. "TV accounts for 99% of all video consumed in 2008, 'Even among the 18-to-24 year-olds, it was 98%.'"

No comments:

Post a Comment